Austin, Texas
I help companies cut bloated software costs by replacing overpriced tools and subscriptions with lean, custom-built solutions that scale with you. Let's trim your software spend together.

Sound Familiar?
Most companies are overpaying for the convenience of off-the-shelf tools. Better functionality can be built for a fraction of the recurring cost, and owned outright.
My core beliefs
A real system works regardless of what tools come and go. Don't buy into the belief that you need to be locked into any specific ecosystem.
Vendors make it sound reasonable. You're scaling, prices scale too. That's THEIR model working, not yours. A well-built system should see less than 25% cost increase for 2× the output.
Low-code platforms are fast to start but brutal to scale. Usage-based pricing punishes growth. By the time you realize it, your operation is dependent on them.
Black-box tools built by outside vendors leave your team in the dark. When something breaks, or the contract ends, no one knows how to fix it.
What I Do
From replacing Zapier to eliminating low-code platform fees, I build what your business actually needs: custom, cost-effective, and yours to own outright.
Replace Zapier and similar tools with custom automations built to your exact specs. No per-task fees, no usage caps, no vendor lock-in.
Connect your tools without paying for middleware platforms. Direct integrations between your CRM, billing system, ops stack, and more.
Automated messaging that nurtures leads and drives revenue. Built once, owned by you, without a recurring platform fee.
Stop paying for BI tools you barely configure. I build dashboards and reports that give you clear visibility without the overhead.
Implement AI capabilities without enterprise pricing. I build practical AI workflows that plug into your existing stack and deliver real ROI.
I hand you the keys and stick around. No black-box platforms, no dependency. Just clean systems your team actually understands and controls.
Not sure what you need? That’s what the free call is for.
Book Free ConsultationI started in data and operations, and noticed the same problem everywhere I looked: businesses hemorrhaging money on software subscriptions they barely needed. Zapier plans. Low-code platforms. Marketplace add-ons. The bills compound fast, and most of it is unnecessary.
That gap between what companies pay for and what they actually need is exactly where I work. I build custom solutions that replace expensive tools, so you get the same capabilities without the recurring monthly overhead.
Here’s something most vendors won’t tell you: a huge portion of what you’re paying for can simply be built. Custom automations, API integrations, dashboards, AI workflows. These aren’t features you need a SaaS subscription for. They’re systems you can own outright. I help you stop renting your tech infrastructure and start owning it.
I’m personal, available, and priced for the real world. Whether you need one workflow replaced or a full infrastructure overhaul, I’m ready to help. It starts with a free conversation.
Testimonials
Luke always delivered great work on time and consistently demonstrates a strategic mindset to identify challenges and find ways to elevate outcomes.
Free Consultation
Book a free 15–30 minute call. No pitch, no pressure — just a focused conversation about your tools, your spend, and what’s holding your business back.
Pick a 15–30 minute slot that works for you. No prep needed, just show up.
I'll ask about your goals, your current tools, and where the gaps are. You'll walk away with a clear picture regardless.
You'll leave with a specific action plan. If you want me to execute it, we'll talk next steps.